The East Premier T20 League offers businesses, entrepreneurs, sports investors, and cricket enthusiasts the opportunity to own and operate a professional franchise in a structured T20 league ecosystem. As a founding owner, you are securing a long-term stake in a growing sports property with commercial, branding, and networking opportunities.
01
WHY OWN AN EPT20 FRANCHISE?
Exclusive founding owner status, league equity participation, premium brand positioning, business networking, and regional market leadership — all within one growing cricket ecosystem.
02
REVENUE OPPORTUNITIES
Monetize team sponsorship rights across jersey, title, associate, sleeve, training kit, and digital placements. Add official merchandise, collectibles, revenue sharing, and local partnerships across education, real estate, healthcare, automobiles, hospitality, and regional business.
03
MEDIA + BRAND EXPOSURE
Build regional recognition through live streaming, digital campaigns, press conferences, match-day coverage, social media promotion, and sponsor activations. A successful franchise becomes a valuable business asset beyond a single season.
04
LONG-TERM VALUE CREATION
Grow through brand development, fan-base expansion, sponsorship growth, league appreciation, commercial partnerships, and future investment opportunities.
REVENUE OPPORTUNITIES
EPT20 has been designed to provide multiple revenue streams for franchise owners.
TEAM SPONSORSHIP RIGHTS
• Franchises retain rights to secure and monetize: Jersey Sponsors
• Title Sponsors
• Associate Sponsors
• Sleeve Sponsors
• Training Kit Sponsors
• Digital Sponsors
LOCAL PARTNERSHIPS
• Build partnerships with: Educational Institutions
• Real Estate Companies
• Healthcare Brands
• Automobile Dealers
• Hospitality Partners
• Regional Businesses
MERCHANDISE REVENUE
• Create and sell: Official Jerseys
• Team Caps
• Fan Merchandise
• Accessories
• Collectibles
REVENUE SHARING
Eligible franchise owners participate in league-approved revenue-sharing programs generated through central commercial activities.
MEDIA + BRAND EXPOSURE
• National & Regional Visibility
• Franchise owners receive exposure through: Live Streaming Platforms
• Digital Media Campaigns
• Press Conferences
• Match-Day Coverage
• Social Media Promotions
• Sponsor Activations
• A successful franchise becomes a valuable business asset while creating strong regional brand recognition.
LONG-TERM VALUE CREATION
• Unlike traditional advertising campaigns that end after a season, a sports franchise can continue to grow in value through: Brand Development
• Fan Base Expansion
• Sponsorship Growth
• League Appreciation
• Commercial Partnerships
• Future Investment Opportunities
FOUNDING FRANCHISE BENEFITS
• Founding owner recognition
• Priority commercial rights
• League equity participation
• Long-term brand ownership
• City representation rights
• Strategic partner access
• Premium networking
• Early growth advantage
FRANCHISE FEE
₹75 LAKHS + TAXES / SEASON
Player logistics, travel, accommodation, and team-specific expenses remain under franchise management.
OUR VISION
Building more than a tournament — a sustainable cricket business ecosystem where franchises become valuable sporting brands while contributing to the development of cricket across Eastern India.
One league. One vision. One opportunity to create history.
Interested in the franchise opportunity? Contact the EP20 team to request the current proposal.